EASY PAYMENT SCHEME, INTERCOMP
Intercomp, a Mizzi & Sons brand, is a very popular Electronic Retail Store. The whole campaign focused on Intercomp’s unique benefit: The Easy Payment Scheme, which allows customers to purchase most electronics and pay monthly installments instead of a lump sum. We started by refreshing the brand image, giving a new design and style to the Easy Payment Scheme logo. The campaign was launched with outdoor billboards, a Radio Ad and a TV commercial, clear and straight to the point, with an ironic approach, typical of Chocolate Factory Studio!