2019-01-31T16:48:43+00:00

ARTISANAL LUXURY, ELIISS

VIDEO

The luxury as it used to be. Artisans and designer who create unique pieces. Eliiss is in fact a luxury brand that goes beyond luxury. With this video Chocolate Factory wants to emphasise values like authenticity, attention to details, quality and luxury, the real one, using the slow motion technique and an aspirational setting. As a result, a promotional video created to increase the brand awareness and strengthen even more the brand image in the luxury international market.

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2019-02-01T15:41:09+00:00

SAFER INTERNET DAY, SAVE THE CHILDREN

TV ADV

Save the Children knows that lots of children are in danger when they are online. The biggest problem is the generational gap between kids and adults. The challenge was to create awareness of this problem with a TV ad to be launched on the “Safer internet day”, able to talk to both generations: kids and parents. The creativity plays around the double meanings of words off and online. We wanted to show parents and children that even if their worlds are completely different and sometimes they look like disconnected, they need to stay together as “together they are more connected and safer”.

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2019-02-01T15:41:24+00:00

YOUR INSURANCE, ATLAS/AXA

ANIMATED VIDEO

A corporate video in which the brand shows its services in a friendly and fresh way, trying to make people perceive the brand as closer to the consumers and less “corporate”.

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2019-02-01T15:41:43+00:00

LOG INTO LUXURY, TAG A PORTER

MOBILE APP – BRANDING – VIDEO

Tag-à-Porter is a new App that integrates the physical and online commerce experience in order to transform the future of shopping, making it more fun and interactive. We have  created the app with its whole brand identity: naming, payoff, logo, website and Video. Braccialini was one of the first brand to adopt the app.

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2019-02-01T15:41:55+00:00

EASY PAYMENT SCHEME, INTERCOMP

TV ADV

Intercomp, a Mizzi & Sons brand, is a very popular Electronic Retail Store. The whole campaign focused on Intercomp’s unique benefit: The Easy Payment Scheme, which allows customers to purchase most electronics and pay monthly installments instead of a lump sum. We started by refreshing the brand image, giving a new design and style to the Easy Payment Scheme logo. The campaign was launched with outdoor billboards, a Radio Ad and a TV commercial, clear and straight to the point, with an ironic approach, typical of Chocolate Factory Studio!

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2019-02-01T15:55:24+00:00

ARE YOU HOT OR NOT, TUCANO URBANO

VIDEO

Tucano Urbano, one of the most famous brand among motorcyclists, wanted to change the perception of its most sold product: the leg cover, from being something rational to become something more fun and engaging.

We developed the so called “Are you hot or not?” campaign playing with the double meaning of the “are you hot or not” concept, very well loved among men (the main target). People could also engage in choosing the finale they wanted to watch.

The videos became viral and in just a few hours have reached more than 50.000 views!

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2019-02-01T15:43:11+00:00

TOTEM POINT OF SALE, SANT’ORSOLA

VIDEO – POINT OF SALE

What a better media than an emotional video to inspire the consumers while fruit shopping? The video has been developed to be placed within branded totem is some of the main point of sales where Sant’Orsola is in. A video in which the main and only focus are the Sant’Orsola berries. An easy recipe, that everybody could do at home. The purpose of the video is indeed not teaching a recipe but conquer the consumers with its images. An emotional video that uses slow motion techniques, in order to look even more emotional. The video was also launched and shared on all social channels.

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2019-02-01T15:43:53+00:00

M factor, Mottolino

Internal Communication, event, video

Mottolino, is the fun mountain of the Alps, well known for its Europe’s best snow park and fun parties. How can we create a funnier and more lively atmosphere in Mottolino’s sky area? We believed the answer was in making the employees happy to work there. We created the M-Factor contest, the contest where all the employees had to demonstrate their Mottolino-Factor: the factor that makes them able to have fun also at work. If employees are happy at work also skiers will be happier. The winner was announced during the closing season event and won a trip for two people to Euro Disney Paris.

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